Baratunde Thurston is the CEO and co-founder of Cultivated Wit. He wrote the New York Times bestseller "How To Be Black" and served for five years as director of digital for the satirical news outlet "The Onion." When he’s not delivering talks at gatherings such as Tribeca Film Interactive, SXSW, and TED, he writes the monthly back page column for Fast Company and contributes to the MIT Media Lab as a director’s fellow. He co-founded the black political blog, Jack and Jill Politics, has advised the Obama White House, has more than 10 years experience in standup comedy, and more than 30 years experience being black.